MOCKTAIL MIXOLOGY &
SOBER BARTENDING
ABOUT
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Eliott Edge is the head bartender at Hekate Café & Elixir Lounge in Manhattan’s East Village — named the #1 sober bar in America by TimeOut and home to a “world-renowned bartender” per EatingWell. They have created ~100 original zero-proof cocktails and are a leading voice in the sober hospitality movement, with an international press profile spanning the Associated Press, ABC News, CBS Saturday Morning, Newsweek, Business Insider, the New York Post, and Nikkei.
An author with a background in journalism, Edge brings rare depth to the sober bartending conversation—from archival research on the history of the mocktail to nationally syndicated commentary on the future of alcohol-free hospitality. A career bartender who rebranded as a sober mixologist after their own recovery, Edge combines natural camera presence with lived authority on every platform: from television to brand launches to the Good AF Awards stage. Edge is a featured bartender in The Mocktail Playbook (Hearst Home / Women’s Health, 2026), with Hekate contributing the most drinks of any venue.
MEDIA REEL ☝️
FEATURED IN
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Associated Press ABC News CBS Saturday Morning Newsweek Business Insider New York Post
PIX11 Delish EatingWell The Independent Nikkei AOL TNM Yahoo
EDGE, IN THEIR OWN WORDS
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"Sobriety is the gift that you keep giving to your future self over and over and over again."
ASSOCIATED PRESS
"You don't need alcohol. Very little is required for you to have a good time. Really what we need is permission to have a good time."
BUSINESS INSIDER
"You can cook a grilled cheese sandwich that will make people go WOW if you do it right. Why not do the same with mocktails?"
EATINGWELL
"The ingredients for mocktails have evolved, and it's now possible to recreate flavors almost identical to alcoholic whiskey."
NIKKEI
WHAT GUESTS SAY
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On how closely Edge's mocktails resemble alcohol: "Truly scary."
ANYA TAYLOR JOY, at Hekate
“Eliott is a master! Delicious mocktails that are tailored to your tastebuds.”
SYDNEY J. — Google Review ★★★★★
“I am a bartender and did not think it was possible. Eliott was awesome! Pretty amazing stuff for non-alcoholic beverages.”
KAYLA — Google Review ★★★★★
“[Edge's Mocktail] The ‘I Can’t Believe It’s Not Whiskey’ has a more complex whiskey journey than most actual whiskeys.”
CHRISTOPHER N. — Google Review ★★★★★
“Eliott is one of the most down to Earth individuals and is very passionate about what he does and puts his heart and soul into the craft drinks he makes.”
MATTHEW C. — Google Review ★★★★★
“The best cocktail I've ever had with or without alcohol.”
RAVEN, at Hekate
UPCOMING
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The Mocktail Playbook
Edge is a featured bartender in 'The Mocktail Playbook: Delicious Sips to Celebrate Every Day' — a collection of 50 zero-proof recipes published by Hearst Home / Women’s Health with Penguin Random House distribution. Five of the mocktails featured are from Hekate, more than any other venue that contributed to the book.
Published May 19th 2026
BRAND PARTNERSHIPS
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Additional brand collaborations include Ritual, Three Spirit, Abstinence, NKD Distillery, Amethyst, Al's Beer, and many others...
WRITING
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Mocktails -What's in a name?
An original deep-dive into the etymology and history of the word “mocktail,” tracing it from 1860s British humor magazines through Prohibition-era hotel menus to the modern sober bar movement. Original archival research, cultural criticism, and industry commentary.
STORY ANGLES FOR PRESS & PRODUCERS
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Behind America's #1 Sober Bar
How a career bartender in recovery built the country's most celebrated alcohol-free cocktail program from scratch.
Sobriety, Recovery & Reinvention
From behind the bar to behind a movement — recovery as creative fuel.
The Ritual Without the Poison
Why we drink has never really been about the drink. It's about permission, ceremony, belonging. Edge builds those rituals without the substance.
Building a Career That Didn't Exist Five Years Ago
There was no such thing as a professional sober mixologist. Edge invented the job. What does it mean to create a career category from nothing?
The Philosopher Behind the Bar
A published author and peer-reviewed independent researcher who happens to make the best mocktails in New York. What happens when deep thinking meets craft hospitality.